{"product_id":"levi-strauss-the-man-who-gave-blue-jeans-to-the-world-hc","title":"Levi Strauss: The Man Who Gave Blue Jeans to the World  HC","description":"\u003cp\u003e\u003cspan\u003eBlue jeans are globally beloved and quintessentially American. They symbolize everything from the Old West to the hippie counter-culture; everyone from car mechanics to high-fashion models wears jeans. And no name is more associated with blue jeans than Levi Strauss \u0026amp; Co., the creator of this classic American garment.As a young man Levi Strauss left his home in Germany and immigrated to America. He made his way to San Francisco and by 1853 had started his company. Soon he was a leading businessman in a growing commercial city that was beginning to influence the rest of the nation. Family-centered and deeply rooted in his Jewish faith, Strauss was the hub of a wheel whose spokes reached into nearly every aspect of American culture: business, philanthropy, politics, immigration, transportation, education, and fashion.But despite creating an American icon, Levi Strauss is a mystery. Little is known about the man, and the widely circulated \"facts\" about his life are steeped in mythology. In this first full-length biography, Lynn Downey sets the record straight about this brilliant businessman. Strauss's life was the classic American success story, filled with lessons about craft and integrity, leadership and innovation.\u003c\/span\u003e\u003c\/p\u003e","brand":"Friends of the Mill Valley Library","offers":[{"title":"Default Title","offer_id":52056343642343,"sku":null,"price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0730\/3397\/3991\/files\/41Ucc9oxwRL.webp?v=1778427745","url":"https:\/\/friendsmvl.org\/products\/levi-strauss-the-man-who-gave-blue-jeans-to-the-world-hc","provider":"Friends of the Mill Valley Library","version":"1.0","type":"link"}